AMBUSH is gearing up to release its fourth Dunk High collab with Nike this week, and ahead of the planned launch, the label unveiled its new campaign featuring both Yoon and Megan Thee Stallion.
The visuals feature the upcoming bright yellow sneaker along with collaborative clothing in bright colors including pink and neon green. The brilliant hues are a nod to Tokyo’s bright lights and bustling culture, Yoon writes on Instagram, adding that the collaboration exemplifies the “surprising ways sports can transform the aesthetics of everyday life.” “Inspired by the Japanese motorcycle subculture, I designed the motorcycle jacket and pants to be as futuristic in fashion as they are functional,” adds the designer.
Megan Thee Stallion stars in the campaign, wearing the collaboration’s co-branded unisex top, jacket and pants, with matching sneakers. The rapper also sports bleached blonde hair with green, pink and black streaks, and a futuristic motorcycle helmet to top it all off. She has spoken of her love for anime throughout her career, both through her music and interviews, as well as dropping merch lines and genre-inspired shoots, making her the ideal person to lead the campaign.
The apparel collection will release alongside the upcoming AMBUSH x Nike Dunk High on July 30 and will go live on Nike’s website, SNKRS, AMBUSH as well as select retailers. Take a look at the futuristic, anime-inspired campaign, and don’t miss the drop this week.